Product Sampling Programs for Brands During Festival Season

Product Sampling Programs for Brands During Festival Season

It’s that time of the year again for the emergence of music festivals. Festivalgoers are eager to gather with friends, embrace favorable weather, dance to fun music, and eat good food. The event itself could be months away, but everyone has already bought their...
Americans Returning to Gyms – Ready for Lifestyle Sampling

Americans Returning to Gyms – Ready for Lifestyle Sampling

Life post-lockdown calls for bringing back togetherness and normal ways of life, including the need for gyms and fitness facilities   Many can agree that the pandemic has caused Americans to make changes in their lifestyle. From something as little as finding new...
“Yes, Consumers LOVE Free Samples”

“Yes, Consumers LOVE Free Samples”

This isn’t really a surprise, who doesn’t love free stuff? But how about going a few steps further to understand how free samples impact consumer shopping mindsets and how and where sampling could have the greatest impact on consumer behavior.  When done right,...
What’s New in Beauty for 2022

What’s New in Beauty for 2022

With the new year comes a whole host of beauty trends and predictions, and 2022 is no different.  To kick off the 2022 trends, Ulta Beauty has the intel. Based on their first-ever trends report, Ulta found that one of the biggest trends will be “That New...